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Mid Century Modern

Branding, Book Design, Illustration

Mid-Century Modern: Icons of Design digest explores the work of over sixty designers from the Eames to Gio Ponti, from furniture and lighting to the Mini.
 

Working with a subject matter as popular and well documented as Mid-Century Modern design, there is always a challenge to represent the work in a way that is both fresh and engaging, but not out of step with the era to which it belongs.

Mid Century Modern

Branding, Book Design, Illustration

Mid-Century Modern: Icons of Design digest explores the work of over sixty designers from the Eames to Gio Ponti, from furniture and lighting to the Mini.
 

Working with a subject matter as popular and well documented as Mid-Century Modern design, there is always a challenge to represent the work in a way that is both fresh and engaging, but not out of step with the era to which it belongs.

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Mid Century Modern

Arranged chronologically, each entry is displayed across a double-page spread, with a full page, original graphic illustration and an adjacent page offering a short, insightful description with words from Frances Ambler. 

 

Depicted in a soft colour palette with a clean, contemporary style sympathetic to their iconic status, these carefully-selected design icons have been presented in a new yet familiar way to drive a reappraisal of Mid-Century Modern design.

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