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Herbarium

Book Design, Branding

Herbarium is a book conceived, created, written and illustrated by Here – a Herbal for the twenty-first century. And more than just a book, it is a brand world, filled with products, all designed by us, intended to enrich our understanding of the uses, cultural associations and pleasures of herbs.

Herbarium

Book Design, Branding

Herbarium is a book conceived, created, written and illustrated by Here – a Herbal for the twenty-first century. And more than just a book, it is a brand world, filled with products, all designed by us, intended to enrich our understanding of the uses, cultural associations and pleasures of herbs.

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Herbs have long held sacred qualities and rituals and for millennia have been used to cure ailments, inspire moral values and enhance food. Each herb in Herbarium is accompanied by hints and tips for how to cook, eat, grow and heal. The herbs themselves are designed in a contemporary style, using line, colour, form and shape to convey the specific beauty of each herb, sometimes naturalistically, often abstractly. 

 

As well as the book, Herbarium is a brand world of related paraphernalia, including cards, wrapping paper, tote bags and homewares, all using designs from the book, produced by Here Design’s sister company, Ink Works.

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‘Beautifully designed and illustrated … Each herb is brought to life by the author and illustrated magically’

Sunday Telegraph

 

‘One of the loveliest books on herbs I have ever read.’

The Field 

 

‘An antidote to the traditional herbarium … this colourful volume is bursting with contemporary artworks.'

The English Garden 

 

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© Here Design 2017

  ‒  The Ink Works, 32 Fortescue Avenue
London, E8 3QB
  ‒  +44 (0) 20 8986 1850
  info@heredesign.co.uk