• Our brief was to create a brand for an impeccably finished office building and, by association, a central part of London – the diverse neighbourhoods of Soho, St James’s, Mayfair, Fitzrovia, Marylebone and Regent Street. Our iconic hexagonal brand icon references a design detail used on the building’s glass façade and succinctly symbolises the six precincts and its central position amongst them all.

    ONE NEW BURLINGTON PLACE
    Brand Identity, Signage, Print, App Design

    Photography – Adam Luszniak

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